Cloud-based solutions have already become an everyday part of our lives. We use cloud applications at every turn, often without even realising it. We may use an application on our computer or phone, and not think or care that the reason it works is because it’s operating in the cloud (e.g., Google Maps, Waze, Spotify, Shazam, Slack, etc.). In the same way, cloud-based applications may be brought into a small business, often without the user realising it. But, one thing is clear: users and the company they work for benefit tremendously from the hidden value the cloud brings. The cloud model is a stronger, more flexible, and commercially-beneficial way for a small business to access a business technology, function, or service.